The Challenge
When Shannon Hurst joined BAM Broadband’s Arizona operation, Vitruvi was already in place, but Arizona was not yet using the platform to the same extent as other regions, and many workflows reflected how the system had been set up previously rather than how it was designed to work.
Shannon stepped into the role, learning Vitruvi as she went, while also supporting project coordination, subcontractor assignments, schedule updates, and production approvals. Subcontractors were entering production one work item at a time, often across large volumes of work, which made reporting time-consuming and frustrating.
Because teams were still learning the system, not everyone was aware of the tools available to them. Dashboards, photo uploads, map views, and more efficient production reporting workflows were either underused or unfamiliar, limiting visibility into construction progress and making it harder to quickly understand how work was flowing across projects.
The challenge for BAM Broadband Arizona was not selecting a new platform, but optimizing Vitruvi for their use, learning to use it more effectively, bringing subcontractors along, and aligning daily workflows so the system could support construction at scale.
The Solution
With Vitruvi already in place, the focus in Arizona shifted to improving how the platform was used day to day. In her role as Project Coordinator, Shannon Hurst became a central point for learning the system, refining workflows, and helping both internal teams and subcontractors understand how Vitruvi could support their work.
As she grew more familiar with the platform, Shannon worked closely with the Vitruvi team to walk through real-world scenarios, troubleshoot issues, and adjust workflows to better fit how construction was being executed in Arizona. Support included live help through chat and email, as well as hands-on, real-time sessions that brought together BAM Broadband teams and subcontractors.
“The people with Vitruvi have been amazing to work with. Whether I jump on chat, send an email, or call, they’re great.”
A key part of the rollout involved guiding subcontractors through more efficient ways to enter production, upload photos, and complete reports. By walking through the process together, concerns about added complexity faded, and field teams began to see how the platform could simplify their work rather than slow it down.
“Some subcontractors were worried it would be more work, but once we walked through it together, they realized it was actually a lot easier than what they were doing before.”
At the same time, Shannon helped expand how the Arizona team used Vitruvi internally, introducing dashboards, map views, and centralized communication to give teams a clearer picture of construction progress across projects.
The Results
As adoption increased, Vitruvi became the primary system for managing construction activity across BAM Broadband’s Arizona operations. Production reporting shifted from time-consuming, item-by-item entry to faster, more streamlined workflows, making it easier for subcontractors to report work and for the office team to review and approve it.
“As soon as production is entered, I can review it, approve it, and keep things moving without delays.”
With more consistent usage, teams began relying on Vitruvi as a single place to manage updates, documentation, and communication. Dashboards and map-based views made it easier to understand where construction was flowing and how projects were tracking without needing to request updates or pull separate reports.
“My Senior Director of Construction can pull it up himself and see a bird’s-eye view of projects across the state, without having to ask for updates.”
For Shannon, the shift away from paper, redlines, and disconnected tracking methods brought greater confidence and clarity to day-to-day operations. Vitruvi now supports not just field reporting, but broader coordination across the business, connecting construction progress to downstream teams and stakeholders.
“It's the start-to-finish of everything our company does. It goes from marketing to pre-sales to shareholders, you know, everything.”
